Friday, May 18, 2012

QUICK RESPONSE CODE: QRC


IN THE DAY OF NEWER AND NEWER TECHNOLOGY.... YOU BETTER KNOW HOW TO USE THIS SYMBOL WITH YOUR CELL. ~ My book Clinging To Deceit has its own QR CODE thanks to GOOGLE!!!
((( a w e s o m e )))

ElenaMartina.

Thursday, May 17, 2012

Something To Wine About....

One of three bottles we purchased during our trip to Napa Valley, California. We were so impressed with the wine that became this winery members so we could receive quarterly shipments. Although, I must say that I was also influenced by the Mountain's name: Elena!

 This winery and several others, were simply just sensational.

~Happy Wining.

ElenaMartina.


Wednesday, May 16, 2012

STARVING AUTHORS

Starving Authors? We have plenty in our ranks. Self-published authors are particularly "starving" for support and assistance from family, friends, colleagues, social contacts, online networks; basically anyone willing to help in spreading the word about buying a copy of our books. The marketing strategies of self-published authors have a relatively short range compared to well-known authors backed by agents and big publishing companies.

A couple of nights ago during a writer's club meeting, a panel of three concluded that the book writing/book selling business was not getting any easier for publishing. "The experts" reminded us on how the book market is today, with a million books getting published yearly and only a few of them making the ranks of best sellers. But they were not too pessimistic; as they helped identify to whom we should target our books and how much time and money should be spent in editing, publishing, marketing and promoting in order to sell.

Every writer's dream is to be picked up by a publishing agent, which in turn pitches our manuscript to a successful publishing company, and only then we would prepare for the grand book tour and media interviews... Unfortunately, most of us will not see that beautiful best seller dream come true, but it does not cost to dream or so people say. We need to rely on sending ourselves on our own book tour. Oh yeah, we have to do that too.

Getting a book written and published is huge! We deserve credit for committing to it and making that literary goal come true. Now, selling the book is the next step. I try to be positive and say, "I'm a best-selling author (pause), it might take me a lifetime but that's where I'm heading!" People laugh with me, but really, I am not joking!

ElenaMartina

P.S. Would you help this starving author by purchasing one of her books? Go to AuthorHouse or Amazon and search for Clinging To Deceit. The novel came out April, 2012, it is a brand new publication! ~ Thanks.

Wednesday, May 9, 2012

ACCESSORIZE YOUR BOOK.

Advertise your published book with bookmarks, business cards, event cards, postcards, book teasers, and posters. They serve as great hand outs or add ons to autographed copies.

My package from AuthorHouse offered all of these, providing me with a myriad of marketing products that I did not have to do for myself or hire someone to make. It really made things easier when marketing my book to the public and to bookstores.

The only thing I did not purchase was the radio press release package. They could broadcast my book as a press release to hundreds of radio stations but it would have cost me $300.

I was very excited about the idea at first, but later I felt disenchanted because there is no statistical data proving it would work. Scheduled author interviews or increased book sales was something they could not guarantee. Apparently the radio deal can not be measured or they have simply not followed an author's results.

The jury is out on that idea, I will give it more thought a few months from now when sales begin to dwindle.